Sunday, September 18, 2011

Contagion - Bacteria Billboard

5 comments:

  1. This is advertising at its best. Normally, the crass and sell out world of advertising doesn't live up to its already low expectations, but sometimes, like this Bacteria Billboard, it made something really worthwhile.

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  2. Well yes, but it's really a testament to the level of actual science research that was going on in this film--here's a quick interview with one of the scientists from the Columbia Univ School of Public health that was working with Soderburgh on the film
    http://www.wired.com/wiredscience/2011/09/contagion-questions-spoilers/

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  3. Neat! That's really fantastic. Here's a link to an article this reminds me of:
    http://we-make-money-not-art.com/archives/2006/07/micro-cosmos-co.php

    I think we should all grow some mold out of our own microorganisms! That'd be a cool project.

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  4. Awesome advertising idea. It really takes the medium of the films subject and puts it right in the viewers face. 3D wishes it could achieve this. I like how they put these in shop windows at eye level instead of along a highway or something, it lets people walk up and examine it, so close its almost tactile. Kind of like a lion behind bars in a zoo. Watching this makes me think about what happens inside my body when I'm sick, and I'm just looking at it on youtube, can't imagine seeing it in public...

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  5. What a brilliant idea! I loved the buildup/anticipation of this project. When people first saw these white billboards they probably had no idea that they were soon going to be infested with mold.

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